Marcus Runmalm

Business Developer & Project Manager

Based in Gothenburg, Sweden. Working at Mecenat as Nordic Business Developer for student discounts since 2010. Have a strong interest in everything tech related, but have a tendency to favor products with the Apple logo.


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Work Experience

  • Nordic Business Developer – Mecenat
    2012 -

    Responsible for expanding Mecenats student discount concept in to the Nordic markets. Started with Denmark and which went live in February 2013. In February 2014 we successfully launched Mecenat in Norway and Finland. Im in charge of everything from finding new strategic partnerships (Universities, Student Unions, powerful brands etc) to analyzing each specific market to get the Mecenat brand known to as many students as possible. I work on daily basis with digital marketing, analyzing everything from site traffic, user patterns, conversion chains to affiliate tracking. Constantly tweaking the business to get the best result.

  • Sales Project Manager – Mecenat

    I was responsible for research and development of major sales projects at Mecenat, including projects like "ICA Student" which became a huge success.

  • Apple on Campus Coordinator – Mecenat

    Lead and coordinated the daily work for 35 students, working as Campus Representatives around the country within the "Apple on Campus" project. The work included everything from sales and marketing to performance reviews.

  • Campus Representative, Apple on Campus

    Represented Apples Educational discount on Campus in Karlstad. Giving the students a hands on experience, demoing the products, and answering questions.

  • Sales Associate – TeliaSonera

    Sales and customer service.


  • University of Karlstad

          Degree of Master of Science in Business and Economics: Economics & Marketing

  • Kongahällagymnasiet

    Natural Science. Major subject: Mathematics and Computer Science

Contact Me

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Contact info

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  • Göteborg
  • +46 706 89 88 66
  • Contact E-mail

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